Posts Tagged ‘iPhone’

July 8th, 2010

Hitachi GST Redefines External Storage with the LifeStudio Drive Family

Meet the hard drive evolved: the Hitachi LifeStudio external hard drive family. During the last decade, external hard drives have offered little beyond design changes and simple storage and backup. With the new LifeStudio family, launched today by Hitachi Global Storage Technologies, the company is breaking through the long-established confines of the category and delivering an external drive that combines highly reliable storage and new levels of data protection with content organization, management, socialization and navigation for both local and online content.

 

The LifeStudio family, offered in both portable and desktop models, creates an unprecedented solution that seamlessly pulls in, organizes and protects consumers’ priceless stored digital content – photos, videos, music and documents – and unifies them with online digital content from social networks such as Facebook and photo sites such as Flickr and Picasa Web Albums. These important digital memories are laid out on a stunning 3D visual wall, instead of in random and hard-to-find files and folders, creating a comprehensive and organized catalog of the user’s digital life. Redefining backup, consumers receive the benefits of both local and cloud backup within one single application, making it easy to view, download, and share protected cloud content from any web browser, anywhere.

 

Today it’s not just early adopters using external drives to store and protect their digital lives — it’s a huge segment of the population that are deeply connected to the content they create, collect and share. Hitachi research has shown that organization is one of the most frustrating components of a consumer’s digital life. Often hectic lifestyles lead to a lack of time spent organizing the growing amount of digital content received daily. What’s left is a random storage process, which multiplies a user’s frustration when trying to backup, share, find and relieve memories. Additionally, much of what consumers’ value from a content perspective is online and socialized on dozens or hundreds of sites. Hitachi is cleaning up the “digital mess” with the LifeStudio family of drives because, in the end, it’s about content – protecting it, reliving it and sharing it.

 

After a quick install of the software, the drive’s innovative technology instantly kicks in. Your content – photos, videos, music and documents stored on your computer, any connected USB storage device or online sites such as Facebook, Flickr and Picasa Web Albums – automatically begins to appear in chronological order on your stunning 3D wall. Music is organized by artist or album. Now all of your most precious digital content is easily available at your finger tips. No more searching through files and folders.

 

Revolutionizing the way consumers protect their content, the Hitachi LifeStudio drive is the first to provide local and online cloud backup integrated into one single solution, within one install process. The LifeStudio application gives users multiple ways to easily protect their digital content on site or in the cloud. Every customer receives 3GB of online storage for free and for more storage there is an option to upgrade to a quarter of a terabyte (250GB) for only $49 per year, which includes multiple computer protection.

 

Hitachi Backup is simple and easy-to-use with default options that cover virtually every Mac™ or PC™ users’ backup needs. When using Hitachi’s cloud service, all content is stored in its natural format (no proprietary formatting), so files are protected and easy to view, download and share from any web browser, anywhere, even from an iPhone® and iPad®. Backup runs every 30 minutes or can be scheduled at one’s convenience.

 

Hitachi understands the need to fit into consumers’ fast-paced, increasingly digital lifestyles. The LifeStudio products move beyond a hard drive in a box, into a category all their own. The patent-pending design of the LifeStudio Plus family provides the ultimate in flexibility with an integrated 4GB USB key, which provides a quick way to sync important files and folders for grab n’ go ease.

 

With the LifeStudio Plus family, the drive’s content management software conveniently allows you to select specific files or folders to sync to the USB key. As a result, users can simply remove the key and take what they need, while leaving the rest of their content safely stored at home. On return, the key docks on the drive to automatically sync everything back together.

May 28th, 2010

4 Out of 10 iPhones Sold to Business Users

Who was it, again, who said Apple’s iPhone “doesn’t appeal to business because it doesn’t have a keyboard”?

Because the device clearly does appeal to business. In fact, quite a few of the iPhones sold today are purchased by business users, according to Ron Spears, chief of AT&T’s Business Solutions unit.

“Four out of 10 sales of the iPhone are made to enterprise users,” Spears said at an investor conference Thursday. “When the iPhone came out, what most people heard in the first year from ’07 to ’08 was ‘oh my God, it’s not BlackBerry secure. This is not going to work on the enterprise space.’ At the end of the day, it’s just software. That’s all it is.”

Elaborating on the history of adoption of the iPhone by business users, Spears notes, “And by the time the 3G came out in ’08 [Apple] had solved about 80 percent of the security issues. By the time the 3GS came out last summer, most CIOs will tell you today they have very few issues around the security that they need provided, as they have come to know that RIM can do it because of the way RIM provides their solution. So enterprises today view the iPhone as a mobile computer.”

Evidently, Apple has succeeded in overcoming enterprise’s early misgivings about the iPhone’s security and business-readiness. Recall that last fall, the device scored highest in both the consumer and business categories of JD Power’s Smartphone Satisfaction Study. The iPhone scored 803 points out of a possible 1,000. That’s 79 points more than Research in Motion’s BlackBerry, which took second place with a score of 724 points, the industry average.

 

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April 5th, 2010

Why I Shall Never Buy Another Apple iProduct

Forget the iPad for a moment. In my eyes, the iPad is the rare exception to the rule in the line of products that Apple has to offer because of the price to features ratio. But bearing in mind buying an iPad would be part of the perpetuation of the Apple brand and the consumerist smug levels that users seem to have, I will no doubt be avoiding it anyway.

Over a year ago, I bought myself an iPod nano – the fourth generation version which had just been released. It was a birthday present to myself and it was the cheapest iPod for a long time. I may as well give it a shot, I thought.

A couple of days later, I get a phone call from my bank, supposedly being the fraud department. I was suspicious of the call, so I called my bank back directly and yes, it turns out that in fact it was the fraud department. Better to be safe than sorry. As soon as the transaction went through from my debit card for the iPod touch nano, my bank had cancelled my card and stalled any transactions taking place, citing “suspicious activity”. When I confirmed that it was in fact a genuine payment and it was a birthday present to myself, they put the order through and I got the iPod the next couple of days.

It wasn’t as if I had bought a dozen of the same thing and sent the delivery to my non-billing address, but I should have seen that as an omen, frankly.

Since then, the scroll wheel became faulty and the battery lasts only so long. The absolute necessity to install iTunes to manage your music detests me (though SharePod works a treat, but not sadly it is not widely known about), and frankly the sound quality was knocked into second place by a BlackBerry of all things.

Switch for a moment from the iPod to the wider picture. The two are not necessarily connected or mutually exclusive to each other. An argument for poor build quality or raising the issue of a device which barely makes it through the year, perhaps. It boils down to one thing, in my opinion. Social class.

This isn’t about Windows or Linux, or even Mac OS X as such. This isn’t an argument of who should use what or the comparison between the operating systems. No, most definitely not. In fact, just to make a point to those who say I’m simply anti-Apple because I’m pro-Microsoft (which frankly makes me laugh), I would definitely advocate open-source technology and operating systems over Windows since my last experiment. The problem is, it’ll never happen.

Though many will no doubt argue that I could not possibly comment after buying a lone iPod nano. Over the last few months, I have experimented in great deal with Mac OS X, the iPhone, and other Apple products. I can surely appreciate the technology, the user interface and experience, the quality of the devices and suchlike. But the technology world seems to have infiltrated the class system in my view, meaning those who buy an Apple product – in particular the notebooks such as the MacBook Air or Pro – use it as a tool of raising their place in the social hierarchy. A device for fashion and statement, rather than that for function and necessity.

To see the technology and specifications packed into say, a MacBook Pro, a relatively powerful device which let’s face it, could be far cheaper and more powerful from another hardware manufacturer. Apple products are staunchly overpriced for what they offer and are not designed to be bought and therefore used by the average student.

Only the other day, was it pointed out to me the privately owned and run Seton Hill University expect students to pay thousands more for a degree programme than most other universities in the US, while at the same time jumping on the Apple bandwagon and offering every new student an iPad. The private university rakes in the tuition fees and spends it on technology of the upper classes – their students who can afford it. The tuition fee debate was sparked off in the comment section a couple of days ago, with my reply also.

They may well be perfect for the silver spoon student who has their tuition fees paid by their father’s trust fund, but to the average, proletariat, working to middle class background student who just about makes it through each academic year, “disposable” devices which are cheap and just about get the job done will have to suffice.

April 5th, 2010

Apple Sells More than 300000 iPads on First Day

Apple on Monday announced that it sold more than 300,000 iPads in the U.S. on the first day of sales, April 3. But is it enough?

That figure, taken through midnight Saturday, includes deliveries of pre-ordered iPads, deliveries to channel partners and sales at Apple retail stores. But I can’t help but think that the number is a little low.

There are a few reasons this may be:

A holiday weekend: Many folks who celebrate Easter were traveling and otherwise preoccupied;

Split availability: 3G models, which are more expensive, were not a part of the launch;

Proof: the iPad is a bit harder for consumers to digest than an iPod or iPhone. An iPod makes music. An iPhone makes phone calls. What the heck does an iPad do?

Apple also announced that iPad users downloaded more than one million apps from the App Store, and, interestingly, more than 250,000 ebooks from the iBookstore on the first day.

It appears to me that Apple has quite a bit of work ahead of it. The iPad has been accepted and impatiently awaited by technologists around the world, but the mass market still is merely curious about the device — and that curiosity isn’t strong enough to plunk more than $500 to take it home.

My take: Give it time. The technologists need to have time to crow about the virtues of the iPad to their non-techie buddies, who in turn will buy the device at Best Buy, rather than an Apple Store.

In the meantime, Apple needs to flood the airwaves with its iconic commercials featuring the iPad, not iPhone. Once it can show the average consumer what it can do, perhaps then they will bite.

March 4th, 2010

Ubuntu 10.04 Now with iPhone and iPod Touch Support

Whenever I mention Ubuntu (or for that matter any other Linux distro), I’m invariably asked whether the OS offers support for Apple’s iPod. The answer has always been “no” … until now.

It seems that the Alpha 3 release of Ubuntu 10.04 “Lucid Lynx” offers out-of-the-box support for the iPhone and iPod touch devices.

Integration seems seamless. The Nautilus file manager accesses the tracks, playlists and apps, while RhythmBox can integrate with the contents much like iTunes can (although it cannot play back any DRMed files you might have …). This has been tested using the latest hardware, and the latest firmware.

In my opinion Ubuntu is fast becoming the most user-friendly and versatile of the Linux distros, and offering iPhone/iPod touch support only makes it even more user-friendly.

This should help open up Linux to a whole new audience.